Analytics
Tracking Subdomains in One Profile for Google Analytics Paid Members Public
A common confusion is between cross-domain tracking and tracking cross-subdomain tracking. The analytics.js library uses a unique client ID to determine whether a user is new or returning. A user is considered returning visitor if a hit with a matching client ID has already been sent to the same
How To Identify KPI For Your Website Paid Members Public
A Key Performance Indicator (KPI) is a visual cue that communicates the amount of progress made toward a goal. In this blog post, I’ll talk about how you can Identify KPI For Your Website. First, you need to ask yourself: * What drives the success of your website? * To whom
Web metrics can mislead you and how to avoid it Paid Members Public
Web metrics can mislead analysts including the Wall Street analysts. At one point in time, Wall Street ignored comScore’s disclaimer on the limitations of its metrics data, causing people to expect lower Google’s revenue. It turned out that Google had stronger earnings for the first quarter of 2008.
ROI Analysis with Google Analytics Campaign Tracking Paid Members Public
Tracking your source of visitors is very important, and Google Analytics’s campaign tracking allows you to measure your success from various sources. If you are spending money on paid advertising then you really need to: 1. Make sure you have set up your Google Analytics campaign tracking right (using
Tracking Google Analytics Linking Across Domains Paid Members Public
The best approach in my view to track cross domain is to use Google Tag Manager and save yourself some time and headache to manage any future changes to your Google Analytics tracking set up. Here are the steps you need to take. Step 1: Set Auto Link Domains Variable
Reasons Why Your Blog Has High Bounce Rate Paid Members Public
Your blog has high bounce rate is very high, which is a very common thing. High bounce rate is an indication that your site is not providing the value visitors were expected, resulting in single access to a page and leaving the site. Web analyst would always say to lower
Benchmarking Analysis in Google Analytics Paid Members Public
Google Analytics has introduced a benchmarking option that shows how the website’s statistics compare against other industry verticals. Currently (at the time of this writing), the available metrics you are able to compare are Visits, Pageviews, Pages per Visit, Bounce Rate, Average Time on Site, and New Visits. I
How to Optimize Bounce Rate Using Google Analytics Paid Members Public
In this post, I’ll talk about how to optimize bounce rate using data from Google Analytics. According to Google Analytics, “Bounce Rate” is the percentage of single-page visits. In other words, visits in which the person left your site from the entrance page. Bounce rate is a measure of