Marketing Strategy

"Marketing Strategy" section is your idea source for crushing those business goals. 🎯 We dive deep into data-driven approaches, dissecting winning campaigns and revealing how to thrive in the age of AI. 💡 Learn to measure what matters, make smarter decisions, and adapt to the ever-changing digital landscape. 💪 Whether you're a seasoned marketer or a budding entrepreneur, we'll equip you with the knowledge and inspiration to build a killer strategy and achieve your dreams.

Nike’s DTC Journey: Ambition, Challenges, and Realignment Members Public

Explore Nike's DTC evolution, recent struggles, and rebalancing strategy. Key lessons for marketers and businesses navigating the direct-to-consumer space.

Kris
Kris
Marketing Strategy

A Deep Dive Into Duolingo's Early Marketing Strategies Members Public

Discover how Duolingo’s “unhinged” approach, gamification, and organic tactics attracted millions of users and built a global brand. See what marketers can learn!

Kris
Kris
Marketing Strategy

How Dollar Shave Club Disrupted the Razor Industry with a Game-Changing Strategy Members Public

Dollar Shave Club's bold marketing, led by their viral video, disrupted the razor industry, adding 12,000 subscribers in two days. With value-driven subscriptions and creative customer engagement, they built loyalty and forced giants like Gillette to adapt.

Kris
Kris
Marketing Strategy

Atlassian Growth Strategies That Break the Rules Members Public

Uncover how Atlassian grew unconventionally—from pricing strategies to community-building—while redefining SaaS success.

Kris
Kris
Marketing Strategy

AG1’s Marketing Success Story: From Start-Up to $600M Business Members Public

Discover how AG1 scaled to $600M through influencer marketing, podcast ads, and data-driven strategies. Learn key lessons to elevate your business.

Kris
Kris
Marketing Strategy

How Ritual's Success Can Inspire Marketers Members Public

As I’ve grown older, I’ve found myself paying closer attention to my health and wellness. Like so many others, I’ve realized that staying healthy is not just a goal—it’s a lifelong commitment. This shift in focus has naturally made me curious about the wellness industry

Kris
Kris
Marketing Strategy

Why Your SEO Traffic Tanked Overnight And How to Fix It Members Public

SEO traffic dropping but rankings are stable? Learn why AI features, SERP changes, and evolving user behavior are affecting your clicks—and how to adapt.

Kris
Kris
Marketing Strategy

Lessons to Learn from Vuori's Marketing Success Members Public

Learn Vuori’s marketing secrets, from DTC strategy to influencer campaigns. Explore lessons to boost your brand’s profitability and community engagement.

Kris
Kris
Marketing Strategy