Kris

I'm fascinated by how technology are transforming the marketing landscape, and I analyze those dynamics and trends to help businesses make better strategic decisions.

6 Things to Avoid In Marketing Job Interview Members Public

Job interviews can be stressful, but there are certain things you should avoid in order to make a good impression. I remember the feeling of going through a marketing job interview for the first time after working as an engineer. It was an odd mixture of excitement, anticipation and nervousness.

Kris
Kris
Marketing Career

How AI is Going to Change the Landscape of Marketers Salaries Members Public

The article "Society's Technical Debt and Software's Gutenberg Moment" by Paul Kedrosky and Eric Norlin, emphasizes that recent breakthroughs in artificial intelligence, particularly large language models (LLMs), hold the potential to considerably decrease software development expenses. Consequently, this may result in a substantial surge

Kris
Kris
Marketing Career

Content Curation: The Key to Success in the Creator Economy Members Public

Marketing is a fast-paced industry, and marketers entering the field must be up-to-date with the latest trends and techniques to stay competitive. One crucial trend that has emerged in recent years is content curation. This practice involves finding and sharing relevant content from external sources to engage with and educate

Kris
Kris
Marketing Strategy

Finding a Marketing Job During Recession Members Public

Finding a marketing job in a recession can be difficult but possible. As the economy changes, so does the job market. As you can see form layoffs.fyi layoff chart below, the number of employees being impacted by recent company restructuring is massive. Although the chart doesn't provide

Kris
Kris
Marketing Career

How Marketers Need to Embrace ChatGPT in the Era of AI Members Public

ChatGPT's growth in the marketing and advertising space is undeniable. It's quickly becoming the go-to tool for marketers to increase productivity, streamline processes, and better engage audiences. But as with any new technology, there are a few things marketers need to keep in mind if they

Kris
Kris
Marketing Strategy

Should I be a marketing manager? Members Public

What to be expected from the marketing manager role If you are considering becoming a marketing manager, there are several factors to consider. First, as a marketing manager, you will create and implement effective promotional strategies to help your organization succeed in the marketplace. You will need to have an

Kris
Kris
Marketing Career

Tableau Market Share - Business Intelligence Tools Members Public

Overview of Tableau Solutions Tableau is a powerful data visualization tool that enables organizations to quickly and easily explore their data. It’s an intuitive solution that gives users deep insights into their data in seconds. It was founded in 2003 and has become one of the leading BI solutions

Kris
Kris
MarTech

Who hires marketing managers? Members Public

Small businesses, large corporations, non-profits, and government agencies hire marketing managers. Some of the most common employers include advertising agencies, PR firms, digital media companies, and online retailers. Companies may also hire marketing managers on a freelance or contract basis to help with specific projects or campaigns. Essentially, any organization

Kris
Kris
Marketing Career