Marketing Strategy
"Marketing Strategy" section is your idea source for crushing those business goals. 🎯 We dive deep into data-driven approaches, dissecting winning campaigns and revealing how to thrive in the age of AI. 💡 Learn to measure what matters, make smarter decisions, and adapt to the ever-changing digital landscape. 💪 Whether you're a seasoned marketer or a budding entrepreneur, we'll equip you with the knowledge and inspiration to build a killer strategy and achieve your dreams.
Navigating Marketing Spend During a Downturn: Smart Budget Strategies That Drive Results Paid Members Public
How should marketers navigate a recession? This article explores how economic downturns impact marketing budgets, why cutting too much can hurt your brand, and strategies to thrive during tough times. Discover lessons from businesses that succeeded in past recessions.
Nike’s DTC Journey: Ambition, Challenges, and Realignment Paid Members Public
Explore Nike's DTC evolution, recent struggles, and rebalancing strategy. Key lessons for marketers and businesses navigating the direct-to-consumer space.
A Deep Dive Into Duolingo's Early Marketing Strategies Paid Members Public
Discover how Duolingo’s “unhinged” approach, gamification, and organic tactics attracted millions of users and built a global brand. See what marketers can learn!
How Dollar Shave Club Disrupted the Razor Industry with a Game-Changing Strategy Paid Members Public
Dollar Shave Club's bold marketing, led by their viral video, disrupted the razor industry, adding 12,000 subscribers in two days. With value-driven subscriptions and creative customer engagement, they built loyalty and forced giants like Gillette to adapt.
Atlassian Growth Strategies That Break the Rules Paid Members Public
Uncover how Atlassian grew unconventionally—from pricing strategies to community-building—while redefining SaaS success.
AG1’s Marketing Success Story: From Start-Up to $600M Business Paid Members Public
Discover how AG1 scaled to $600M through influencer marketing, podcast ads, and data-driven strategies. Learn key lessons to elevate your business.
How Ritual's Success Can Inspire Marketers Paid Members Public
As I’ve grown older, I’ve found myself paying closer attention to my health and wellness. Like so many others, I’ve realized that staying healthy is not just a goal—it’s a lifelong commitment. This shift in focus has naturally made me curious about the wellness industry
Why Your SEO Traffic Tanked Overnight And How to Fix It Paid Members Public
SEO traffic dropping but rankings are stable? Learn why AI features, SERP changes, and evolving user behavior are affecting your clicks—and how to adapt.