How Marketers Need to Embrace ChatGPT in the Era of AI Paid Members Public
ChatGPT's growth in the marketing and advertising space is undeniable. It's quickly becoming the go-to tool for marketers to increase productivity, streamline processes, and better engage audiences. But as with any new technology, there are a few things marketers need to keep in mind if they
Should I be a marketing manager? Paid Members Public
What to be expected from the marketing manager role If you are considering becoming a marketing manager, there are several factors to consider. First, as a marketing manager, you will create and implement effective promotional strategies to help your organization succeed in the marketplace. You will need to have an
Tableau Market Share - Business Intelligence Tools Paid Members Public
Overview of Tableau Solutions Tableau is a powerful data visualization tool that enables organizations to quickly and easily explore their data. It’s an intuitive solution that gives users deep insights into their data in seconds. It was founded in 2003 and has become one of the leading BI solutions
Who hires marketing managers? Paid Members Public
Small businesses, large corporations, non-profits, and government agencies hire marketing managers. Some of the most common employers include advertising agencies, PR firms, digital media companies, and online retailers. Companies may also hire marketing managers on a freelance or contract basis to help with specific projects or campaigns. Essentially, any organization
8 Tips for Working With a Marketing Agency and Achieving Great Results Paid Members Public
Digital advertising agencies have become essential to many businesses, providing the necessary support and expertise to create successful campaigns. Working with a digital ad agency can be rewarding and challenging, so knowing some best practices for creating a great working experience is important. Here are eight key elements that can
The Dismal Outlook for US Marketing Jobs as Postings Decline Paid Members Public
Recent Indeed data has indicated a decrease in job postings for marketing-related roles, suggesting that the industry may face some challenges. It appears that the trend started to change around April 2022. This was about two months before bigger layoffs-related news emerged from the tech sector. It could be that
How to get marketing job with no experience Paid Members Public
It may seem like an uphill battle if you're ready to break into the marketing field but don't have any previous experience. Leaping into marketing without experience can feel intimidating, but don't lose hope! Here are nine ways to start your marketing career and
How BtoB Marketing Budget Will Change in 2023 for Tech Companies Paid Members Public
It's no secret that the economy is facing an uncertain future. 2023 is looking particularly grim, with many businesses struggling and facing a major cutback in their marketing budgets. BtoB companies are no exception to this, and they are already beginning to make changes. For example, instead of